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This isn't just a name change it's a whole new way of doing business
Big changes are here- and they’re about more than just a new name. We’ve become NuSource because store owners deserve better. Resale sourcing shouldn’t be a gamble; it should be built around your real needs.
We listened to you. We heard about the challenges: shipments that felt like unpredictable lotteries, inconsistent quality, confusing pricing, and support that was often out of touch. We recognized these pain points because we’ve experienced them ourselves. And we knew something had to change.
NuSource was created in response to what store owners were missing. Sourcing felt uncertain, inventory lacked clarity, and confidence was hard to come by. You deserved better- greater transparency, reliable outcomes, and a genuine partnership.
The NuSource Difference
We rebuilt sourcing with store owners in mind. NuSource goes beyond inventory; it’s about creating opportunity. By working directly with brands, distributors, and retailers, we convert excess into value and replace friction with trust.
Here's what this means for you:
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Brand-sorted, hand-selected inventory that matches your store’s unique identity.
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Transparent, straightforward per-unit pricing—no hidden surprises or confusing scales.
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Personalized support from experienced resale professionals who understand the daily realities of running a store.
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Custom ordering options to align inventory precisely with your customers' tastes.
The reality? This transition won't always be easy. There will be challenges along the way, but we're ready to tackle them head-on with you. Our team has walked in your shoes, managed those backrooms, and sorted through the bulk bags. We understand the obstacles, and we're committed to overcoming them together with the help of our community.
How We Got Here
The platform had a strong foundation, but it wasn’t fully meeting the needs of store owners. It had reached a plateau, and to truly empower resale entrepreneurs, it required a bold transformation.
That vision crystallized when Jessica Rennard met with David Lukrich of Angel Rush Ventures. They quickly aligned around a single objective; building a sourcing platform entirely dedicated to supporting and empowering store owners.
Jessica’s passion for resale began long before NuSource. In 2010, she started at Career Wardrobe, a nonprofit focused on monetizing donated clothing to fund its mission. The experience sparked a deep interest in the resale industry and led her to pursue a master’s degree in Nonprofit Management. Over the years, she worked hands-on in thrift stores and consignment shops, where she saw firsthand the challenges store owners face: unclear pricing, inconsistent inventory quality, and chaotic inventory management.
In 2016, Jessica founded her own resale consulting business, helping resale operators streamline operations, refine pricing strategies, and improve inventory systems. Her leadership eventually helped scale a multi-million-dollar online resale venture.
With her extensive education, frontline experience, and relentless drive to improve sourcing, Jessica was uniquely positioned to lead this transformation laying the groundwork for NuSource, a platform truly built around the needs of store owners.
Welcome to NuSource. Let’s do this, together.
Ready to join the journey and see the difference for yourself?
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